Start by checking the "Classified" Forum section. You should be able
to pick up the rods and line counter reels on the cheap. Try to find
8' and 12' rods to provide tip separation. If you can find an inexpensive
set of in-line planer boards get them as well. This will help get your cranks
out off to the side away from the boat. If you need crankbaits, I'd suggest
you call Mitch at Pico Lures (he's a sponsor) and ask him what colors he would
recommend based on the water color you're fishing. As far as rod holders are
concerned, get the best you can afford. Good luck & Tight Lines!