There is probably general fear from a liability standpoint running rampant in many Board Rooms today. Find out where Crappie Nibbles are made. That may tell a story too. I bought some fishing related items just this week. When they were delivered I was hit by the fact that they were manufactured in China. I now know that there is a company in the USA that makes the same product. I'll never buy another product made in China! Cabelas may be feeling similar concerns from many like myself. If in doubt, follow the money trail in any question in life. When I was in college I was taught that every war was the result of conflicts about one of three things, sex, food, or money. Cabelas as we knew it no longer exists. Their plight is one soon to be repeated by many companies.