Interesting observation about the name sticker, never noticed that. I assume it is placed on the "up side" so that it is always visible to the user to keep that name and image in our mind, if only subliminaly. I am far from an expert on poles, but concerning the small guides you asked about, since most crappie fishing doesn't involve casting there is no need for large eyes and smaller eyes make storage easier and less breakage. Again, I'm just guessing in the dark here. I'm sure others on this board know the answer to your question for certain. I'd like to hear it myself.
GET THE NET HAROLD, GET THE NET!!