I paid around 19.00 for 12's and 14.00 for 10' poles. So these are decent prices.
I have since replaced these with other higher quality poles, but these were OK. Eventually all of these poles broke off tips (a few times) and rod sections to replace the tips were not to be found.
Monk, the price is cheap, but is there anyone out there who would provide a top section for a 10' or 12' rod? The manufacturer will just kind of snicker at you.